Thursday, June 10, 2010

website design price crap

So yeah, right now I'm a tad not very jolly.

Another possible title for this post could be "I'm glad we're not on page 1 of Google anymore", but that's not as dramatic. Or, how about this: "We design your dream website FREE of charge!". Maybe even (sung to the tune of Queen's 'We will rock you'): "We will con you!"

Why are website designers so scared of putting their REAL prices on their advertising? I saw this one, and had to have a look:
The top line should, or could say: R150pm. That is the actual truth. For only 5 pages, limited functionality and no choice of layout.

The next one is a touch more honest:

You need to go to their website to actually find out that (a) You MUST host with them to qualify for that price, and once again, you have NO choice as regards layout and design.

Well. We're probably the same, inasmuch we don't advertise our true costs.

What we do do is put ALL our prices on our website, and direct potential clients there. If the client finds that to be too much trouble, or cannot find the solution they want, we ascertain their requirements, and based on that put together a customised proposal.

And have a look at this post on our blog.

Oh yes, why I'm glad we're not on page 1 of Google for the term "web design" anymore? Two reasons. The enquiries we were getting were mostly unqualified and not from serious buyers. Curious citizens from another planet. The other reason? We no longer have ads like the two above next to our listings.

Our business is primarily word of mouth, and that means any enquiry is already 95% qualified, and committed.

2 comments:

  1. Nice articel Tony. The prices are decreasing day by day but if you want to build proffessional website you need pay more.

    ReplyDelete
  2. Heya WDC. thanks for the comment. As you point out, cheap is becoming prevalent. We do offer full custom packages, and they do cost more than the baseline website designs.

    ReplyDelete

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